Relax & Retreat Hot Tubs
1.
Our Mission
Add Sunlighten Sauna's to the Existing Site
Relax & Retreat Hot Tubs is a local hot tub and sauna company that has been in business for over 20 years. They have a strong local presence and a great reputation. They wanted to expand their business by adding Sunlighten Sauna's to their product line. We were tasked with adding the new product line to their existing website and making sure that the site was easy to navigate and that the new product line was easy to find.
2.
How it Works
Utilize Wordpress to Add Sauna Inventory and Content
Relax and Retreat's website was built using Wordpress. We decided to continue using Wordpress for the new product line because it would be the easiest way to add the new web pages and inventory. We were cautious in doing so to ensure the existing site's content would not be impacted, and that we would leave a small imprint in the changes. Within a couple weeks the site was running with the new Saunas listed!
3.
The Design
Sunlighten Copy and Marketing Materials
One of the requirements of this project was to utilize marketing material directly from the manufacturer, and to make sure that the new pages were consistent with the existing site design. We were able to accomplish this by using the existing site's design and color scheme, and by using the marketing material provided by Sunlighten. In addition we focused on implementing all technical SEO best practices to ensure the site would rank well in Google.
4.
The Results
Fast Delivery with Conversions!
The work was built and delivered in under three weeks. The site is now live and Relax and Retreat is already seeing conversions from the new product line.
Still not convinced? Check it out for yourself by visiting their website https://relaxandretreathottubs.com
5.
The Tech Stack
